Wednesday, 30 April 2014

Post Three: Ethical Statement

All the work that I have produced for this project is my own or has been provided for me by my teacher.

Post Five: Conventions of a Digital Animation

Task One
Explain the standards and conventions used to produce digital media outcomes.

The standards and conventions I used to produce digital media outcome includes things as the file-type of imagery I used to render out my object, the resolution used in rendering my model and  the place in which my rendered images are saved.


This screenshot shows the resolution in which my rendered images come out. I kept the resolution to 1920x1080 as that is what the HD preset sets it as to make my animation come out with HD quality.
This screenshot also shows the specified "frame rates per second" which in my case was 24fps. Frame rates basically are the link between the timing of the animation and the timing of the real world. I used 24fps as that is the standard animation value. It just means that 24 frames play of my set animation in the space of one second.

This screenshot shows my choice of folder in which I save all my rendered images for the specific animation I just made my model perform. I use a different folder for every different animation I make my model do as this keeps my animations sorted and I won't mix them up.


This screenshot represents the different file-types I could render my animation out as.
I used the PNG image file-type as this is what I use for final animations as it has a nice quality in comparison to the JPEG file-types.
The PNG image type has lossless compression basically meaning no information is lost in the compression of the file into a smaller size, allowing your image to be left with the original quality it initially had whereas with the JPEG image type, the file has lossy compression meaning it gets rid of irrelevant information to compress the file to a very small size, allowing the file to lose quality.
Rendering my animation out into individual files allows me to have more control over everything.
Image files are used in comparison to just rendering your animation out straight into a video file like an AVI as video files come out with many faults such as skipping and corrupt data.
Also, if something goes wrong whilst rendering, if you render out your animation into images the images you've already rendered won't get lost whereas with a video file, the whole video file will be lost meaning you'll have to start rendering from scratch.

A convention of animation includes the '12 principles of animation' which something applied to most animations whilst in my case, I was only asked to use at least two of these principles.
One of the principles I used was 'Appeal' in which my model had a cute appeal to it. This helps to create a connection with anyone who views my model as it had small, rabbit-like features.
Another principle I used was the "Straight Ahead and Pose to Pose" principle which is basically two different ways of making my animation using key frames. Straight ahead means making your animation exactly how you see it as in each and every frame whereas Pose to pose is a technique used where you do a few key frames of certain movements and fill in the other frames later.

Task Two
Discuss the positive and negative implications of adhering to digital media standards and conventions when developing digital media outcomes.

A positive implication of adhering to digital media standards and conventions when developing digital media outcome is being able to meet the requirement of my brief. For example, I was required to make an animation with HD quality which meant I had to use a resolution that would be able to be played on HD screens. This would make my animation have a nice quality seen on HD screens.

A negative implication of adhering to digital media standards and conventions when developing digital media outcome is not meeting a requirement in the brief. For example, using one of the 12 principles of animation Appeal. You could intend to give a cute appeal to your model, yet the intention does not follow through to your target audience.

Task Three
Evaluate how the application of standards and conventions affect the quality of digital media outcomes

The application of standards and conventions affects the quality of digital media outcomes as they determine the level of standard of which the audience views the animation. If applied correctly, positive implications could include things such as the audience creating a connection with your character. Applying standards such as HD resolutions, frames that flow at a nice rate and rendering out your animation in quality images allows your animation to be viewed at a very high standard. Applying conventions such as principles of the 12 principles of animation not only affects the quality of your animation, but the outcome of the connection with the audience.



Task Four
Discuss the relationship between standards and conventions, in relation to the requirements of digital media outcome.



The relationship between standards and conventions in relation to the requirements of the digital media outcome as when both are used together, it gives off a better quality animation. This is as standards set the actual resolution of what your 3D animation comes out as, and conventions work with mainly the physics behind 3D animation yet also the emotional bond between your animation and the audience.